Custom Toy at GetYourPromotionalProducts.com, Promotional Toys

Promotional 4Inch Pinwheel
Custom Imprinted 4" Pinwheel

Promotional 6 Inch Flashing Necklace
Custom Imprinted 6" flashing stick necklace.

Promotional 8 Inch Whoopee Cushion
Add some fun to your next promotion with this custom imprinted 8 inch Whoopee Cushion.

Promotional Sticky Hand in Egg
Incorporate this cool custom Imprinted Sticky Hand in Egg into your next promotion for branding that sticks.

1

A promotional product plays an important role when it comes to promoting your business in a broader and cheaper way. A right selection of promotional toy chosen can prove to be an efficient return of investment (ROI) for your company. This marketing strategy helps to increase your brand awareness and also gives bigger exposure to the brand. Many successful films or television programs have related official merchandise as toys which describe them well. For example, Star wars, a movie on science fiction and Manchester United, an English football club have their respective promotional toys. Everyone love toys and there is an inside child within everyone. So, choosing a promotional toy has many benefits associated with it. It can stay with the customers for years, even if they don’t use it for now they might use it later in life. These are cost effective. Instead of paying lots of money on commercial ads, a company can invest to produce hundreds of small gift item with company’s logo on it to the customer for free. The company has got the control to select the design and color of the logo so that right message should be sent to the customers through it. Promotional toys also serve to build a healthy relationship with the customers. If you have opened a new company then you can draw the attention of a customer by providing them with free gifts.

The promotional toys have high ROI compare to other marketing strategy like TV ads, newspaper ads, magazine ads, radio spots. ROI can be calculated by dividing sales by the total cost of promotion and multiply the result with 100. According to an article released at the ASI power summit in 2008, 84% of people remember the name of the company who had given them promotional gifts and 62% on an average have done business with some after receiving promotional gifts from them. ROI is calculated thorough cost-per-impression basis to know the average amount of money spent for a campaign compared to the number of times a person see a TV ad. For example, the average cost-per-impression for a promotional frisbees, a personalized calendar logo bag and three-dollar pen is only 0.002 cents. Whereas a TV ads costs 0.019 cents per impression which is 9 times the cost of using promotional pens.